BelleDangles was founded and is operated by Diana Liermann Unay and Becca Falkowski Frazian, two best friends who grew up together in Daytona Beach, Florida. Finding a major lack of appealing home organizing and display options for their jewelry, Becca had a great idea of using an old wall-mounted cd rack to hang and display her jewelry collection. Diana took one look and immediately wanted one herself, but even more so, was inspired by the idea to design a wall-mounted jewelry organizer for them and the world of jewelry and accessory loving women. In 2009, the girls made their dream of bringing their jewelry and accessory organizer idea to the world a reality.
"Organizing our jewelry and accessories really did add harmony to our lives and we are extremely proud and excited to share our dream with you. If you have dealt with a mess of accessories, our wish for you is that you find peace by easily seeing and accessing your jewelry and accessories while getting ready each day. We hope you love your BelleDangles as much as we loved designing it for you. See your jewelry, love it and accessorize in seconds everyday."